Cambridge Spectacle Co. noticed that optometry has seen an influx of fast-fashion brands that lack a true understanding of eye health. Cambridge understands what constitutes quality. Taking care of people’s vision and leading the optical industry with initiatives to advance eye research is their full-time commitment. As a clinician-led company, they dedicate themselves to the belief that every individual on the planet has the right to sight.
Stoqd created a series of three press releases that were distributed globally across more than 1,200 online publications. They were able to work efficiently and effectively to prepare the drafts, receive approvals, and send them for distribution. This project took approximately 2 months to complete and led to additional projects with Cambridge.